The Worst Hostel in the World, As Advertised


Brinker hotel entrance

Here in Amsterdam, I think I may have finally found the worst hostel in the World. I certainly can’t be wrong, because even the owners agree.

The Worst Hostel in the World
Photos from Hans Brinker Hostel Website

“The best cheap youth hostel I’ve stayed in since my sentence was suspended.” 
– Michael, New York.

“What can I say? It was cheap. But not that cheap. I mean, a bus shelter offers the same facilities.”
– Charlotte, Texas.

These  advertising (possibly) geniuses somehow do a good business  by promoting their own hostel as the worst in the world. I didn’t stay at Hans Brinker youth Hostel here in Amsterdam, but I was so amused by their self degrading rhetoric on their posters and website, that I had to share.

Photos from Hans Brinker Hostel Website

From their website:

Welcome to the Hans Brinker Budget Hotel, Amsterdam.

The Hans Brinker Budget Hotel has been proudly disappointing travellers for forty years. Boasting levels of comfort comparable to a minimum-security prison, the Hans Brinker also offers some plumbing and an intermittently open canteen serving a wide range of dishes based on runny eggs.

Photos from Hans Brinker Hostel Website
The Worst Hostel in the World
Photos from Hans Brinker Hostel Website

Other Hans Brinker Budget Hotel, Amsterdam services and amenities include:
– A basement bar with limited light and no fresh air.
– A concrete courtyard where you can relax and enjoy whatever sunshine is able to pass the high buildings on either side on the extremely infrequent days when it’s actually sunny.
– An elevator that almost never breaks down between floors.
– A bar serving slightly watered down beer.
– Amusing witticisms and speculations about former guests’ sexual preferences scrawled on most surfaces.
– The Hans Brinker Budget Hotel, Amsterdam Luxury Ambassadorial Suite (featuring the Hans Brinker’s one and only bath-tub).
– Doors that lock.


Photos from Hans Brinker Hostel Website


Apparently this crazy advertising is working with budget travelers and students, and they are flocking in to experience Hans Brinker. When they advertise this way, I suppose no one can be surprised about anything.  I will leave you with with this final word from the Hans Brinker website about their Eco friendly side:

“The Bans Brinker budget hotel has been helping the planet, unintentionally,  since 1970. yes, here is a hotel where the light bulbs don’t work. a hotel whose showers have less hot water then is standard. where the elevator stays out of order for days. and whose vacuum cleaner’s buttons are rarely switched on. we have towels that need washing on a much higher heat. We advise guests to use the curtains to dry off, instead of a towel.”





  1. It’s really a nice and helpful piece of information. I am glad that you shared this helpful info with us. Please stay us informed like this. Thank you for sharing.

  2. Hi, just wanted to tell you, I enjoyed this blog post. It was funny. Keep on posting! dotcomsecrets x review

  3. It’s actually not narley as much of a shithole as it makes itself out to be, but that’s part of the point. It’s actually quite nice as far as hostels go, with five-or-so person rooms and semi-private bathrooms. But they sell midriff shirts emblazoned with the words “Hans Brinker: Eco Friendly” and, at night, instead of the lit up sign reading “Hotel” it reads “Hell.” Quite funny.

  4. Been there, and I can be honest… it’s pretty awesome, filled with young people, great beer and great people serving you. Did NOT regret staying there.

  5. Great post, and what a brilliant marketing idea. I’d have to try it out to see what it is really like.
    Plus, if it is rubbish how could you complain?

  6. I love it. I would want to go just for an interesting blog post, but it looks like you beat me to it 🙂

  7. Well at least they make it so you have zero expectations so it can’t get any worse than that! Kinda funny though that this advertising has actually brought people to their hostel haha

  8. Brilliant marketing idea! very funny too. But seriosuly – know of a few hostels that could compete for the title, and I’m afraid they’d win.

  9. Haha, we Dutch know how to save some money. I haven’t been in Amsterdam in a very long time. Actually it was 1999, but I might just stay here the next time.

    Funny AD campaign.

  10. Love their advertising approach. If I can offer up my bid for the worst hotel: Le Magnetic in Macenta, Guinea, West Africa My blog post covers all you need to know

  11. This is so entertaining. I actually had my worst hostel experience in Amsterdam, at The Dam Hotel. My friend and I booked it just because it was close to the train station without thinking twice about it. The walls of our room were trippy, murals of cows, mushrooms, and all sorts of obscenities. The only channel that worked was adult tv, and we thought someone might break in and murder us at any minute. It was actually kind of hilarious, we ended up staying out as long as possible to avoid the hostel, resulting in a night of crazy shenanigans. So I guess I don’t regret it!


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